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Ford's first ultra-cheap EV is called Fathom, a full-featured truck for $28,350

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Ford's first ultra-cheap EV is called Fathom, a full-featured truck for $28,350

TL;DR

  • Ford's new electric truck is named Fathom and will start at $28,350.
  • The Fathom is described as a fully featured vehicle, including a large touchscreen with Apple Maps, Android Auto, and Apple CarPlay.
  • It aims for greater interior volume than a Toyota RAV4 and includes an open bed and a frunk.
  • The Fathom will come equipped with sensors for Ford's Blue Cruise hands-free system, though the service itself will likely cost extra.
  • Ford plans to achieve the low price through high-volume production and a simplified, parallel assembly process on the new UEV platform.
  • Production is slated for the Louisville Assembly Plant, with deliveries expected before the end of 2027.
  • Pre-orders for the Fathom open early next year.
  • The Fathom's starting cost is significantly lower than the F-150 Lightning.