tech

Meta posed as teens to test rival AI chatbots

The project ran under the internal name Cannes, and a Meta contractor called Covalen managed it. WIRED reported that hundreds of contractors created dummy under-18 accounts. They sent prompts and images to competitors’ chatbots, then logged the replies in spreadsheets. The effort was active as recently as April 21, 2026.

Meta posed as teens to test rival AI chatbots

TL;DR

  • Meta contractors created dummy under-18 accounts to test competitor AI chatbots.
  • Hundreds of contractors sent prompts and images to OpenAI's ChatGPT, Google's Gemini, and Character.AI.
  • The prompts covered sensitive topics like suicide, self-harm, eating disorders, and drugs.
  • Meta claims this is standard industry practice for safety testing and benchmarking.
  • Critics, including experts and lawyers, view the use of fake child accounts as a "governance gray zone" and potentially anticompetitive.
  • The targeted companies state this testing violates their terms of service.
  • Regulators in the US and Europe are already investigating AI and child safety, making this revelation particularly sensitive.