Disney and Adobe are building generative AI tools together
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TL;DR
- Disney and Adobe are partnering to create custom generative AI models.
- The AI tools will support Disney's production pipeline, including theme parks, cruise line, and ESPN graphics.
- Adobe will provide Disney with early access to its latest AI technologies.
- The partnership focuses on human-centered and artist-led AI development.
- Disney has previously explored generative AI through deals with OpenAI and involvement with Character.AI.
- This announcement comes as Disney reportedly plans significant staff layoffs.