tech
Anthropic starts localizing Claude pricing for India, its biggest market after the US
Claude users in India are starting to see Indian rupee-denominated subscription plans.
TL;DR
- Anthropic is introducing local pricing for Claude in India, its second-largest market.
- Indian users will now see prices in rupees, addressing a long-standing request.
- UPI payment support, widely used in India, is not yet available for Claude subscriptions.
- Claude Pro in India is priced at ₹2,000 per month (billed annually), higher than the U.S. price.
- Anthropic has been increasing its focus on India, opening an office and appointing leadership.
- The company has also partnered with Indian IT service providers like Infosys and TCS.