tech

May 8, 2026

Who’s paying for these Perplexity ads?

Perplexity AI: the answer engine with a lot of question marks

Who’s paying for these Perplexity ads?

TL;DR

  • Social media "clippers" are paid to promote media via anonymous accounts.
  • A clipping campaign was identified for Perplexity AI.
  • Perplexity AI denies knowledge of the clipping company Vyro.
  • Perplexity AI states they take unauthorized use of their name seriously.
  • Perplexity AI denies launching or authorizing the clipping campaign.