tech

Snapchat no longer rewards fully AI-generated Spotlight content

Snapchat has adjusted its recommendation systems to ensure that only videos created by real people are eligible for Spotlight recommendations, taking a stance against AI slop.

Snapchat no longer rewards fully AI-generated Spotlight content

TL;DR

  • Snapchat will no longer reward fully AI-generated videos on its Spotlight feature.
  • Recommendation systems will be adjusted to prioritize content created by real people.
  • The platform aims to foster authentic creativity and personal storytelling.
  • Creators can still use Snapchat's AI tools to enhance or edit their content.
  • This move is part of a larger industry effort to combat 'AI slop'.
  • Other companies like LinkedIn, Substack, Meta, and YouTube have also revised policies regarding AI-generated content.