tech
January 30, 2026
Why Meta Plans to Double AI Investment as Profits Surge
Meta finished strong in 2025 as revenue climbs 22%, with CEO Mark Zuckerberg, doubling spending for AI infrastructure to deliver personal superintelligence

TL;DR
- Meta's full-year 2025 revenue reached $201 billion, a 22% increase year-on-year.
- Fourth-quarter revenue rose 24% to $59.9 billion, surpassing market expectations.
- AI is a central pillar of Meta's product development and operational strategy.
- Advertising revenue increased by 24% in Q4, supported by AI-driven targeting.
- Meta plans to nearly double its AI infrastructure investment in 2026, with capital expenditure estimated between $115 billion and $135 billion.
- AI-powered development tools have led to a 30% increase in output per engineer since early 2025.
- The company anticipates that AI may lead to projects previously requiring large teams being accomplished by a single individual.