tech

April 27, 2026

Taylor Swift Tries to Trademark Her Voice and Image

Swift's company filed trademark applications for the sound marks “Hey, it’s Taylor Swift” and “Hey, it’s Taylor,” while another application applies to a photo of Swift “wearing a multi-colored iridescent bodysuit with silver boots.”

Taylor Swift Tries to Trademark Her Voice and Image

TL;DR

  • Taylor Swift's company filed trademark applications for sound marks "Hey, it's Taylor Swift" and "Hey, it's Taylor."
  • A separate application covers a photograph of Swift in a "multi-colored iridescent bodysuit with silver boots."
  • These applications are believed to be part of an effort to protect Swift from AI impersonation.
  • Trademarks for a celebrity's spoken voice have not yet been tested in court.

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