Meta debuts its Muse AI agent. Will consumers trust it?
Meta's new personal AI agent Muse wants access to users' email, calendars, payments, health services, and more — making the company's biggest consumer AI bet yet a major test of whether people still trust Meta with their data.

TL;DR
- Meta introduced Muse, a personal AI agent that connects to user apps and services to perform everyday tasks.
- Muse aims to go beyond chatbots by actively completing actions like sending emails, booking travel, and making purchases.
- Users control which apps and services Muse connects to, with a focus on transparency and opt-in.
- The agent is powered by Meta's AI model, Muse Spark, and offers integrations with various services, with more planned.
- Muse will be available via web, iOS, Android, WhatsApp, and Meta's AI glasses, with free usage and paid subscription tiers.
- Meta claims Muse operates in a secure environment, Muse Secure VM, to protect user data and prevent access to sensitive information like passwords.
- Despite security claims, Meta's history of privacy violations and data mishandling may impact consumer trust and Muse's adoption.
- Users can customize Muse, including its name and avatar, to foster a sense of connection with the agent.