tech
February 19, 2026
The best hot dog eating tech journalists.
Chatbots could bring back the golden age of search spam, as one BBC journalist found after publishing a blog post about his (fake) hot dog eating exploits, which fed right into AI answers. SEO spam is nothing new, but Gemini’s confident attribution to hot dog “reporting” makes things a whole lot worse.

TL;DR
- Chatbots may lead to a resurgence of search spam.
- A BBC journalist's fake hot dog eating story was incorporated into AI answers.
- SEO spam is an existing problem, but AI's acceptance of false information makes it worse.
- Gemini's confident attribution to the fake hot dog "reporting" is a significant issue.
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