tech

January 19, 2026

Mixed messaging.

OpenAI announced it’s rolling out a new paid tier in the US, ChatGPT Go, just as it confirms that ads are coming “soon” — including to paid Go users. As sales pitches go, it’s not the best we’ve ever heard.

Mixed messaging.

TL;DR

  • OpenAI is launching a new paid tier in the US called ChatGPT Go.
  • The ChatGPT Go tier costs $8 per month.
  • Ads will be included in the ChatGPT Go tier.
  • The addition of ads to a paid service has been met with criticism.