tech
January 19, 2026
Mixed messaging.
OpenAI announced it’s rolling out a new paid tier in the US, ChatGPT Go, just as it confirms that ads are coming “soon” — including to paid Go users. As sales pitches go, it’s not the best we’ve ever heard.

TL;DR
- OpenAI is launching a new paid tier in the US called ChatGPT Go.
- The ChatGPT Go tier costs $8 per month.
- Ads will be included in the ChatGPT Go tier.
- The addition of ads to a paid service has been met with criticism.