Amazon launches new Bee 'personal AI' devices that listen to conversations

The $75 Bee Frontier is an upgraded version of Amazon's wearable bracelet, while the $100 Bee Eclipse attaches to a user's smartphone.

Amazon launches new Bee 'personal AI' devices that listen to conversations

TL;DR

  • Amazon unveiled two new AI listening devices: the Bee Frontier (wearable) and Bee Eclipse (smartphone-attached).
  • These devices record, transcribe, and analyze conversations, offering features like summaries and trend tracking.
  • The Bee Frontier costs $75 and is an upgrade to a previous wearable model, while the Bee Eclipse is a $100 credit card-sized device.
  • Amazon acquired Bee, a startup specializing in AI-powered bracelets, in July 2025.
  • The devices compete with other AI wearables from companies like Meta, Plaud, and Friend.
  • Amazon emphasizes data privacy, stating that no one, including Amazon, can access user data, and users can delete their information.
  • An LED light signals when the Bee devices are recording.
  • A Bee Pro subscription ($12/month) offers unlimited summaries, daily memories, and integrations with Amazon services and third-party apps.