tech
March 5, 2026
X revamps Creator Subscriptions with new features, like exclusive threads and shareable cards
X is rolling out a series of new features for creators, like the ability to offer paid threads and other marketing tools.
TL;DR
- X is revamping its Creator Subscriptions with new features, including exclusive threads, a refreshed paywall, and a new dashboard.
- Exclusive threads allow creators to monetize posts directly on X, with subscriber-only content now visible on the main profile feed.
- New marketing tools include a shareable subscriptions card and an improved dashboard for tracking earnings and subscriber insights.
- X has updated the subscription process with a faster, two-step onboarding and quicker application review times.
- The platform also formally announced the 'Paid partnership' label for sponsored content, simplifying compliance with labeling regulations.
- X's Creator Revenue Sharing program has paid out over $45 million to creators.
- Recent changes include increased payouts for some creators and a campaign promoting long-form articles.
- These updates come amid other X news, including beta tests for XChat and X Money, and a policy change regarding unlabeled AI videos in conflict scenarios.
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