tech
February 10, 2026
SAS: AI Governance Will Separate Winners From Losers in 2026
SAS experts predicts corporate self-governance will fill regulatory gaps as organisations face pressure on data ethics and responsible deployment
TL;DR
- SAS predicts a significant shift in the AI sector by 2026, emphasizing ethical considerations and governance over rapid innovation.
- Corporate self-governance will fill regulatory gaps as organizations face pressure on data ethics and responsible AI deployment.
- The EU AI Act, effective August 2024, imposes requirements and fines for non-compliance with AI regulations by August 2026.
- Organizations that prioritized speed over responsible AI implementation face a credibility crisis and potential loss of market position.
- The concept of 'sovereign AI' architectures, where companies control their data, models, and infrastructure within their own boundaries, will become default for regulated industries.
- Synthetic data generation is predicted to become a strategic asset for organizations to address data scarcity, privacy limitations, and compliance bottlenecks.
- SAS anticipates a 'market reckoning' for AI in 2026, where hype meets governance, and only accountable innovation will endure, rewarding disciplined approaches and explainable governance.
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