tech
March 12, 2026
How Accenture-Ziff Davis Deal Boosts AI Infrastructure Firms
Accenture acquires Ziff Davis’ Connectivity brands for US$1.2bn, including Ookla, to to hardwire network intelligence into AI‑driven transformation

TL;DR
- Accenture acquired Ziff Davis's Connectivity division for US$1.2 billion.
- The acquired brands include Ookla, Speedtest, Ekahau, Downdetector, and RootMetrics.
- The acquisition aims to integrate network intelligence into AI-driven transformation for cloud providers and enterprises.
- Connectivity division generated US$231 million in revenue in 2025, about 16% of Ziff Davis's total revenue.
- The deal is a value-realization event for Ziff Davis shareholders.
- Accenture plans to use the acquired network intelligence to optimize AI infrastructure, improve digital experiences, and ensure reliable, low-latency connectivity.
- This integration is expected to be critical for AI workloads, edge computing, and specialized AI infrastructure.
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