tech
December 8, 2025
You can buy your Instacart groceries without leaving ChatGPT
Shoppers will be able to go from recipe planning to checkout within the ChatGPT window.
TL;DR
- OpenAI and Instacart are launching an in-chat grocery shopping experience within ChatGPT.
- Users can brainstorm meal ideas, create grocery lists, and checkout without leaving the chat.
- This builds on a prior partnership where Instacart used ChatGPT for AI search.
- The new feature is part of OpenAI's focus on agentic commerce, using AI for shopping.
- OpenAI has also integrated other apps like Booking.com and Expedia into ChatGPT.
- AI-assisted online shopping is predicted to grow significantly, especially during the holidays.
- OpenAI is exploring monetization through agentic commerce, taking a small fee on merchant sales.
- Despite ChatGPT's popularity, OpenAI is currently not profitable due to high resource costs.
Continue reading
the original article