tech
December 23, 2025
It’s finally time to retire the word ‘podcast’
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TL;DR
- The rise of video components in audio shows has made the term 'podcast' largely meaningless.
- Major platforms like YouTube and Spotify now feature video-centric content in their podcast tabs.
- Creators and media companies are rebranding 'podcasts' as 'shows' for better marketability to advertisers.
- Hosts are moving away from 'podcast' sign-offs to YouTube-style 'like-and-subscribe' calls to action.
- Platforms like YouTube and Netflix are centralizing content, potentially reducing the openness of podcasting.
- The audio-only format is expected to persist, especially for independent creators, but media companies are prioritizing video.
- The term 'podcast' is becoming an outdated relic, similar to 'web series'.
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