tech
April 15, 2026
IFS: How its Pricing Model is Aiding AI Deployment
IFS is transforming AI access with innovative asset-based pricing, removing traditional barriers to adoption across complex industrial operations
TL;DR
- IFS has introduced a new asset-based pricing model for its industrial AI solutions.
- This model replaces traditional per-user pricing, which has been a barrier to AI adoption.
- Customers will pay based on the number of assets (e.g., machines, vessels, components) utilizing AI, rather than the number of employees.
- The goal is to make AI more financially predictable and accessible for complex industrial operations.
- This pricing strategy aims to encourage wider AI deployment and integration across business processes.
- IFS CEO Mark Moffat stated the company wants customers to use AI wherever it creates value, without rationing users.
- Industry analysts from IDC view this as a flexible and valuable shift for enterprise software pricing in the AI era.
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