tech

Forget the football

Thirteen years in the making, the game’s next instalment promises to be the biggest entertainment product in history

Forget the football

TL;DR

  • Grand Theft Auto VI is expected to be a significant global distraction, potentially eclipsing the FIFA World Cup in terms of consumed time.
  • The game, set in a fictionalized Florida, is anticipated to be the biggest entertainment product in history, with development costs exceeding $1 billion.
  • The launch of GTA 6 is so impactful that competitors are delaying their own releases to avoid the 'commercial no man's land' around its mid-November release date.
  • Previous installments, like GTA 5, have demonstrated the power of games to sustain long-term communities and player engagement for over a decade.
  • Industry analysts predict GTA 6 could sell 30 million copies in its first few months, creating a player base equivalent to Australia.
  • The game offers an immersive escape, providing years of potential distraction from the real world's complexities and polarization.