tech

January 26, 2026

OpenAI is working out how much to charge for ChatGPT ads

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OpenAI is working out how much to charge for ChatGPT ads

TL;DR

  • OpenAI is reportedly pricing ads on ChatGPT at around $60 per 1,000 views.
  • This price is triple the usual cost of ads on Meta's platform.
  • Advertisers on ChatGPT will receive limited data, such as total ad views and clicks.
  • OpenAI has stated it will not sell user data to advertisers and will keep conversations private.
  • Ads will appear for free and Go plan users in the coming weeks.
  • Certain users (under 18) and chats (sensitive topics) will be excluded from seeing ads.