Ethos lands $22.75m Series A to fix what AI broke about hiring
The London-based AI expert-matching platform, founded by ex-DeepMind and ex-McKinsey alumni, is being valued at the moment hiring is becoming the part of the labour market AI has most visibly degraded. Andreessen Horowitz now leads the round; General Catalyst, the seed lead, is back in.
TL;DR
- Generative AI has created an asymmetry in the hiring market, making it easier for candidates to appear qualified but harder for employers to verify.
- Ethos, an AI startup founded by ex-DeepMind and ex-McKinsey professionals, has raised $22.75m in Series A funding.
- The company operates an AI-driven expert network, using AI voice agents to interview experts and analyze their work to create detailed profiles.
- Ethos matches these experts with opportunities including consulting, market research, AI data-labeling, and full-time roles across various sectors.
- The startup claims over 5,000 experts join weekly, with average earners making £4,500 monthly.
- Key risks for Ethos include competitive pace, the quality of its voice AI interviews, and potential regulatory scrutiny under the EU AI Act.