tech
April 26, 2026
How CEOs and Large Enterprises can Unlock the Power of AI
Ali Alkhafaji, CEO at Apply Digital, explores what truly separates AI leaders from laggards and how organisations can balance ambition with execution
TL;DR
- AI leaders differentiate themselves by asking "what should we be doing that AI makes possible?" while laggards focus on doing existing tasks faster.
- Organizational courage is crucial for leaders who treat AI pilots as starting points for reimagining value creation and are willing to disrupt their own models.
- Cultural curiosity, where genuine interest in AI's potential permeates the team, creates a compounding advantage that is hard to close.
- CEOs need to shift from treating AI adoption as a project to a posture, integrating it into daily operations and decision-making.
- Balancing long-term AI bets involves infusing AI into customer experience for short-term results and building forward-deployed AI consultants for structural, long-term capability.
- AI democratizes scale, meaning large enterprises must focus on building workforce fluency through training and enabling AI amplification rather than just deploying tools.
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