tech
January 26, 2026
EU launches formal investigation of xAI over Grok's sexualized deepfakes
Elon Musk’s company faces fines of up to 6 percent of its daily turnover.
TL;DR
- The EU has launched a formal investigation into Elon Musk's xAI over the Grok chatbot's alleged dissemination of sexualized images of women and children.
- The investigation, under the EU’s Digital Services Act, will assess if xAI took adequate measures to prevent the creation and spread of such content.
- Regulators are concerned about non-consensual sexual deepfakes and their potential to constitute child sexual abuse material.
- If xAI is found in breach, it could face fines up to 6% of its worldwide annual turnover.
- This follows similar investigations in the UK and bans in Malaysia and Indonesia.
- xAI has since restricted Grok to paying subscribers and implemented technological measures to limit the generation of certain sexualized images.
- The EU previously fined X €120 million for breaching transparency regulations.
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