Carsten Bernhard, CTO at eDreams ODIGEO on AI-First Culture
Carsten Bernhard, Chief Technology Officer at eDreams ODIGEO, explains how the travel subscription platform embeds AI fluency across every functions
TL;DR
- eDreams ODIGEO is embedding AI fluency as a core skill for all employees, including non-technical roles.
- The company has been building AI capabilities in-house for 12 years, with around six billion AI-powered decisions daily.
- Comprehensive, tailored AI training is provided to all employees, with AI implementation assessed in performance reviews.
- Hands-on AI skills are becoming a significant differentiator for job seekers, alongside salary and flexibility.
- An AI Experimentation Programme allows employees to request and test advanced AI tools while maintaining safety and data protection.
- eDreams ODIGEO uses specialized, proprietary models for most of its workload, selecting the most cost-efficient model for each task.
- AI investment has led to a five-fold increase in engineering innovation speed, 47% productivity rise, and a 33% increase in overall customer satisfaction.
- Agentic voice AI handles 90% of inbound calls, and the in-house creative agency has tripled static creative output and increased video production thirtyfold.
- The company operates five brands: eDreams, Opodo, GO Voyages, Liligo, and Travellink.