Amazon Prime Video Uses A.I. for Lip-Synced Translations

The streamer released a version of a popular German series in which the actors’ lip movements have been digitally altered.

Amazon Prime Video Uses A.I. for Lip-Synced Translations

TL;DR

  • Amazon Prime Video is using AI to digitally alter actors' lip movements to match dubbed audio.
  • This feature is now available for Seasons 1 and 2 of the German soap opera "Maxton Hall."
  • The company plans to expand the AI lip-syncing feature to other titles.
  • YouTube also introduced an AI-enabled lip syncing feature this year.
  • Netflix has reportedly been testing similar technology.
  • Amazon previously experimented with AI-generated audio tracks, but faced quality complaints.
  • For "Maxton Hall," the dubbed audio was created using human performers.