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Why Legora's CEO is betting that every software company ends up ditching the seat

CEO Max Junestrand told Business Insider why Legora adopted a usage-based pricing model, reflecting AI's impact on software economics.

Why Legora's CEO is betting that every software company ends up ditching the seat

TL;DR

  • Legora, a legal tech startup, has moved away from a user-based software pricing model to a usage-based one.
  • This change is driven by the increasing computational costs associated with AI features in software.
  • CEO Max Junestrand believes this shift is necessary as AI scrambles traditional software economics.
  • Existing customers can upgrade to AI agents on a consumption basis, while new customers are on pay-as-you-go pricing.
  • Some customers appreciate the ability to track and link software spending to specific legal matters.
  • Other firms are cautious, still evaluating how AI fits into their workflows before committing to usage-based tiers.
  • Usage-based pricing may be crucial for the survival of some startups to manage costs from model providers.
  • Competitors like Harvey are still offering seat-based pricing but are exploring additional usage-based options.