Q&A: Make's VP at Darin Patterson on AI Strategy

Make's Darin Patterson discusses how process visibility, human-first strategy, and conversational AI help businesses move past isolated AI experimentation

Q&A: Make's VP at Darin Patterson on AI Strategy

TL;DR

  • Isolated AI experimentation is common, but visibility is crucial for scaling AI adoption.
  • Conversational AI translates natural language into automations, lowering technical barriers and broadening participation.
  • A human-first approach means investing in people and making AI understandable to reduce hesitation.
  • Transparency about AI's purpose and its impact on roles builds employee confidence and control.
  • Maia supports both beginners and experienced users by simplifying automation creation and optimization.
  • Reliable, auditable, and scalable enterprise automations require accessibility combined with structure, visibility, and governance.
  • Employee hesitation to adopt AI tools often stems from feeling overwhelmed, not from an unwillingness to learn.
  • Real-time visual logic builds trust by creating a continuous learning loop through experimentation and visible outcomes.
  • Over the next year, businesses will likely use AI more selectively within processes to manage costs and avoid unnecessary complexity.