Change.org leans into AI with $100 million investment
The nonprofit believes new tech could empower civic engagement.
TL;DR
- Change.org is investing $100 million of its own funds to rebuild its petitions platform with AI.
- The initiative aims to increase the effectiveness of petitions and empower civic engagement.
- An AI copilot assists petition creators with drafting and identifying endorsers.
- AI is also being used to scale human services, like direct outreach to officials for local petitions.
- Change.org found that human-generated content is more effective than AI-generated content for petitions.
- The platform prohibits AI agents from auto-signing petitions to preserve trust.