The 7-year-old Nvidia Shield TV is now $100 more expensive thanks to AI
Initially launched in 2019, the Nvidia Shield TV Pro now retails for $299.99.

TL;DR
- The Nvidia Shield TV Pro's price has increased by $100 to $299.99.
- Nvidia cites increased component costs, particularly memory, due to the generative AI boom.
- This price increase affects even older technology, reflecting industry-wide supply chain constraints.
- Nvidia, a key player in AI, is indirectly contributing to these rising component costs.
- The Shield TV Pro is still being manufactured and sold, with new units subject to current supply chain limitations.
- The price increase makes the niche set-top box less appealing for basic streaming needs.
- Alternative, cheaper streaming devices are recommended unless specific features like extensive codec support or Plex server capability are required.