Alibaba.com's Kuo Zhang on The Future of Agentic Commerce
Alibaba.com President Kuo Zhang explains how AI is moving beyond basic Q&A to real-world execution, steering global trade into the era of agentic commerce

TL;DR
- AI agents are transitioning from providing answers to executing complex business tasks, transforming daily operations.
- An effective AI agent is defined by the formula: Model × Harness × Context, where any zero value renders the entire equation ineffective.
- The B2B sector is expected to lead the shift towards Agent-to-Agent (A2A) commerce, streamlining interactions and supply chains.
- Alibaba.com's Accio Work platform automates end-to-end business operations for SMEs, offering market research, design pack generation, and multi-platform store management.
- Accio Work operates at less than half the cost of leading models from OpenAI and Anthropic for specific e-commerce tasks, making AI affordable for SMEs.
- Global trade relies on a network of partners, including payment providers and logistics companies, integrated into platforms like Accio Work.
- While AI innovation is global, its true business value is considered local, enabling entrepreneurs to solve specific problems and achieve their goals.
- The next major wave of AI disruption is expected in real-life, real-time work, with e-commerce and global business being prime areas for transformation.