economy

Rival stouts try to persuade British drinkers to look beyond Guinness

UK’s appetite for the Irish stout continues to rise, particularly among young people

Rival stouts try to persuade British drinkers to look beyond Guinness

TL;DR

  • UK's demand for Irish stout is on the rise.
  • Young people are a key demographic driving this growth.
  • Rival stouts are attempting to attract British drinkers away from Guinness.
  • The stout market in the UK is becoming more competitive.