Meta is looking beyond consumers to turn its massive AI investment into profits.
Meta turns to large and small businesses to make money on AI.
TL;DR
- Meta is expanding its AI focus from consumers to businesses to generate profit from its AI investments.
- New offerings include 'Muse for Small Businesses,' integrating AI with tools like Slack, Shopify, and Zoom.
- Meta is also launching 'Meta Enterprise Platform' to sell AI services to larger companies.
- Chirantan "CJ" Desai has been appointed Chief Enterprise Platform Officer.
- Muse acts as a digital operations layer, assisting small businesses with tasks like sales analysis, cash flow management, and content creation.
- The product is largely free, with optional paid tiers at $20 and $100 per month.
- Early adoption shows about a third of Muse users connecting business accounts.