Netflix's New AI Discover Tab Helps You Find Something to Watch Based on Your Mood

The first experimental feature under the tab will allow users to get recommendations based on what they're currently in the mood for.

Netflix's New AI Discover Tab Helps You Find Something to Watch Based on Your Mood

TL;DR

  • Netflix is rolling out a new 'AI Discover' tab for personalized content recommendations.
  • The feature allows users to find shows and movies based on mood, time available, and trending content.
  • AI Discover uses a new intelligence layer that learns from user input in real-time.
  • Users can refine recommendations by saving liked titles or excluding disliked ones.
  • The tab is initially rolling out to English-speaking users on supported TVs in the U.S., with wider release planned.
  • Netflix describes AI Discover as a 'test kitchen' for new discovery features.