Shopify opens its catalog up to more AI agents
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TL;DR
- Shopify is enabling more AI agents to access its catalog for purchasing products.
- Customers can connect AI agents to their Shop accounts to make purchases.
- The feature uses Shop Pay for checkout, and orders are routed through the Shop app.
- Users can set rules for their AI 'personal shopper,' such as budget limits or shipping preferences.
- Each purchase made by an AI agent requires customer approval.
- E-commerce is a major focus for AI development, with companies investing in AI shopping tools.
- Shopify's expansion follows a previous partnership with Meta for its Muse agent.