Perplexity’s Fall 2024 Campus Strategist Program
Here’s how our 2024 Campus Strategists brought AI search to life through hackathons, events, and innovative outreach.

TL;DR
- Perplexity launched its Campus Strategist Program to empower students to promote AI search on college campuses.
- Strategists organized various events, including a 'Future of Search' event at MIT with over 200 attendees.
- Perplexity sponsored a track at DubHacks 2024, which became the most popular, with projects focusing on social good and LLM-powered tech.
- Innovative outreach included a Perplexity banner flyover at a USC football game and a 'Boba and Perplexity Power Hour' at Carnegie Mellon University.
- Speaker events featured Perplexity's Head of Growth, Raman Malik, discussing scaling startups and AI's impact on business and education.
- A case competition at Santa Clara University challenged business students to use Perplexity for research on social impact and sustainability.
- Applications for the spring 2025 Campus Strategist Program are now open.