tech
Snap Finally Debuts Its Long-Awaited AR Glasses, Specs, and, Oof, They Aren't Cheap
For over a decade now, Snap has been working on this device. Now the glasses are finally here. So what stands out on first impression?
TL;DR
- Snap has launched its consumer smart glasses, Specs, for $2,195.
- Specs will be available for preorder on June 16 and ship this fall in the U.S., U.K., and France.
- The glasses feature two Snapdragon processors, up to four hours of battery life (20 with charging case).
- Functionalities include games (with shared multiplayer via 'EyeConnect'), video playback, point-of-view recording, internet browsing, and productivity app integration.
- A standout feature is contextual AI, providing information about viewed objects.
- Specs are available in two sizes, weighing 132-136 grams, making them heavier than Meta's Ray-Bans but lighter than Apple's Vision Pro.
- Privacy features include an LED recording light and user control over data storage.
- Earlier demos noted the device could be heavy and get hot, but Snap appears to have improved hardware efficiency.
- Specs enter a saturated market with competitors like Meta and Google, facing challenges in achieving consumer interest beyond curiosity and profitability.
- Snap aims Specs at tech enthusiasts, developers, and studios, acknowledging the high price point limits the audience.
- The smart glasses industry struggles with consistent profits, and even Meta incurs losses on its AR division.
- Snap faces its own financial challenges, including a declining stock and user engagement, making Specs a potential turnaround product.