tech
Instagram introduces a redesigned wordmark
The social media giant says it was time for a sharper and more modern look after a decade.
TL;DR
- Instagram introduced a new wordmark (text-only logo) to appear sharper and more modern.
- The change was announced by Instagram head Adam Mosseri on Instagram and Threads.
- The new design features curves resembling cursive writing.
- Some users find the font choice refreshing, while others joke about legibility.
- The last design update for Instagram was in 2016, moving to the current colorful gradient icon.