tech
Xbox CEO lays out priorities in memo after major ‘reset’
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TL;DR
- Xbox aims to return to player and revenue growth by the end of fiscal year 2027.
- The company plans to improve profits to industry averages.
- Key priorities for FY2027 are: CORE (strengthen platform, led by console), CONTENT (grow games into global franchises), CREATION (make Minecraft a creator platform), and CONNECTION (extend fan worlds).
- Xbox will shift its studio system to focus on strongest franchises and new ideas.
- Plans include building long-term plans for franchises across various media and forming new global partnerships.
- Investment in Minecraft will increase significantly.
- King and Microsoft Causal Games will be leveraged for casual games.