Grindr bets wealthy gay men will pay more to find the right match

Dating app’s chief executive plans premium service push to help boost growth

Grindr bets wealthy gay men will pay more to find the right match

TL;DR

  • The dating app's chief executive plans to boost growth through a premium service.
  • The strategy involves expanding paid offerings to attract users willing to pay more.
  • Enhanced and potentially new premium features are central to this growth plan.