tech

DeepSeek made its 75% discount permanent. The AI price war just escalated.

DeepSeek permanently cut V4 Pro prices by 75%, to $0.87 per million output tokens. It undercuts GPT-5, Gemini, and Claude.

DeepSeek made its 75% discount permanent. The AI price war just escalated.

TL;DR

  • DeepSeek permanently offers a 75% price discount on its V4 Pro model.
  • New pricing ranges from $0.003625 to $0.87 per million tokens, undercutting major competitors.
  • The move prioritizes market share and targets applications with large context windows.
  • Enterprise adoption hinges on balancing cost savings with risks like geopolitical concerns and unresolved IP accusations.
  • This accelerates the trend of AI token commoditization and compresses industry margins.