ChatGPT ads in the wild.
Adthena, an “AI search intelligence” platform, has spotted ads in ChatGPT, and they can apparently trigger as soon as after your first prompt.

TL;DR
- Ads have been detected within ChatGPT responses.
- These ads can appear immediately after a user's first prompt.
- Brands like Expedia, Qualcomm, Best Buy, and Enterprise Mobility are placing ads in ChatGPT.
- Adthena, an AI search intelligence platform, identified these ads.