tech
DeepSeek made its 75% discount permanent. The AI price war just escalated.
DeepSeek permanently cut V4 Pro prices by 75%, to $0.87 per million output tokens. It undercuts GPT-5, Gemini, and Claude.

TL;DR
- DeepSeek permanently offers a 75% price discount on its V4 Pro model.
- New pricing ranges from $0.003625 to $0.87 per million tokens, undercutting major competitors.
- The move prioritizes market share and targets applications with large context windows.
- Enterprise adoption hinges on balancing cost savings with risks like geopolitical concerns and unresolved IP accusations.
- This accelerates the trend of AI token commoditization and compresses industry margins.