tech

This is Instagram’s new logo

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This is Instagram’s new logo

TL;DR

  • Instagram's wordmark has been updated for the first time in 10 years.
  • The new wordmark combines print and cursive, replacing the previous cursive-only design.
  • Instagram head Adam Mosseri described the update as cleaner, more modern, and referencing the brand's simplicity.
  • Users have noted the new design can appear to read as 'Instagzam'.
  • Reactions to the change are mixed, with some users disliking the loss of the old wordmark's charm.