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Meta didn’t buy Moltbook for bots — it bought into the agentic web

Meta’s Moltbook acquisition may look odd at first, but the deal could signal how Meta sees AI agents shaping future advertising and commerce on an agentic web.

Meta acquired Moltbook, the AI agent social network that went viral because of fake posts

Meta says that Moltbook's approach to "connecting agents through an always-on-directory" is novel.

Meta acquires Moltbook, the Reddit-like network for AI agents

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